This year 2020 was certainly a year completely different from any other. Many even claim that we are in a “new normal”.
Thus, there is a need to rethink the trends that will come next year for Local Accommodation and to put any concerns in perspective.
In this sense, it is essential to adopt the latest trends in response to changes in customer behavior due to the Covid-19 pandemic.
Below you can find a summary of the trends for Local Accommodation.
Safety and Hygiene
There are several trends that can be widely described as being related to safety and hygiene and that have become especially important with the emergence of Covid-19, as the world adjusts to the virus and efforts to contain its spread.
Read our Recovery Plan for your Local Accommodation to find out more details on how to proceed.
“Contactless” payments
In addition to eliminating constraints and improving the customer experience, the pandemic has also increased demand for payments contactless.
Many customers and members of their staff began to experience some discomfort in dealing with money. Undoubtedly, offering the option of “contactless” payments has come to be seen by many as a necessity rather than a luxury.
Chatbots
Chatbots are another major trend linked to customer service and can be especially useful for providing quick answers to questions, even when the human team is not available.
The chatbot allows you to solve problems quickly, but you can also add information and pass it on to a human representative, if necessary.
Mobile check-in
Offering a mobile check-in service is one of the most useful trends for Local Accommodation to reduce the need for human contact and this is an especially important concept in the context in which we live.
The BA Direto tool allows you to send the link with the form to be the guest to fill in your details. Find out more about this in the article we have about Social distance in sending data to SEF.
Local experience
Another trend that will dominate the market is the desire of tourists to enjoy local experiences.
Many people do not want to simply experience a life similar to their own, but in a different location. Instead, they want to experience an authentic lifestyle in the place they visit.
Local accommodation managers are responding by offering local products and providing guests with more authentic experiences.
Some started to insert decorative elements in their more traditional accommodations. Looking for decorating ideas? Find them in this article.
Sustainability
People are increasingly concerned with environmental issues and want to know if the businesses they are dealing with are behaving ethically. For this reason, sustainability has been one of the most notable trends of recent times.
The national legislation in force is introducing more measures that, although not yet mandatory, will shape national tourism in the coming years. Find out more about the measures in this article of the New Operating Requirements for your Local Accommodation.
Healthy and organic food
Similarly, there has been a cultural transition to healthier and more environmentally friendly food, with people becoming increasingly aware of what they are putting into their bodies.
This meant redesigning the menus with healthier options, such as sugar-free drinks or additives, gluten-free, dairy-free, low-fat, vegetarian and organic options.
We hope that adapting to the market according to these trends will help you to keep your offer competitive. What changes do you plan to implement over the next year? Share with us!
